Posts tagged "wordpress"

How Can WordPress Help Build Smart and Optimized Websites?

Website development has been a fast-paced sphere, with its massive perpetuation and operation added by hops and bounds. We live in an IT-driven world that welcomes functional, flexible, reliable, and readily accessible websites. Thus, choosing the proper platform type is the most pivotal decision you take ahead of rolling out a website.

However, a platform has been promising in giving tangible results and fulfilling the needs in the best possible manner, i.e. WordPress. WordPress is the most sought and straightforward CMS (Content Management System) tool for developing websites and managing web content. WordPress supports over 40.5% of the top 10 million websites. Huge companies like TED blog, Microsoft News, Vogue, Walt Disney, etc., are supported by WordPress.

An interesting thing about WordPress is that it is flexible enough to allow its users to develop all kinds of websites, from blogs, business websites, and forums to e-commerce stores, with minimal coding knowledge. It helps users save tons of money, get complete business insight, and work at their own pace.

A nonprofessional can impeccably curate a WordPress website without hiring a WordPress inventor, enabling you to create robust, user-friendly, and search-engine-friendly websites.

This article will learn how WordPress development services help build faster, wiser, and adequately optimized web development.

  1. It is free and open-source

WordPress is your tool if you are planning to develop a website that is great yet cost-effective. WordPress is a free and open-source content operation system that creates the code available to the public, allowing them to download, install, and customize it.

WordPress core has lots of features for all users. For components not available in the WordPress core, a plugin directory is available that offers many features.

Users get benefits from WordPress’s open-source feature in the following ways:

  • It allows the user has total control over the site.
  • Users can update their software codes with the current market trends.
  • Beginners can engage in programming skills.
  • Open-source software is more secure than other Softwares.

Even if you are not capable enough to use an open-source platform, gives you total control and enables you to explore the tools and use them the way you want.

Have a Project Idea?

Want to turn your idea into a great app or website? Schedule your free call with our professional now.

  1. WordPress is intuitive and also friendly to newcomers

Learning and enforcing anything new can be dispiriting. Also, creating your website on an entirely new platform is a lot of work, but with friendly tools like WordPress, it is done with ease.

WordPress makes it easy for users to build a website even if they are beginners and do not have enough coding skills. These websites could either be stationary or dynamic.

It is also called a beginner-friendly tool because WordPress contains several page builders on the internet, visual ‘drag and drop editors. Anyone can snappily learn its interface and start developing innovative pages.

  1. Enforcing WordPress themes and plugins add functionality to the Website

WordPress is a standard solution for those who do not hold prior knowledge about web development because the many people who use WordPress are not tech-savvy. WordPress offers thousands of templates to choose from, and these templates are customizable and suitable to develop different kinds of websites quickly. They come with many editing options that enable you to upload logos, change colours, upload images, change the background, create beautiful sliders, and more that you can use with no coding.

To add complex functionality like contact form, analytics, social media integration, etc., you need to include plugins into your site.

Plugins are codes that “plugin” into your site while adding standard functionality or extending existing ones. Thus, not only functionality but numerous plugins help you transform your website into a new one.

But a bit of flight advice then would be only to use the needed plugins and avoid indistinguishable functionality.

But a bit of getaway advice then would be to use only the needed plugins and avoid indistinguishable functionality.

  1. WordPress is SEO-friendly

Developing a great website with no SEO is like shooting in the dark. It would help if you had an effective SEO plan and WordPress to gain full traction on your website. WordPress platforms rank higher in SERPs as they are made using proper compliance high-standard code.

  1. WordPress is safe and secure

WordPress is secure to ‘run and develop’ a platform. No matter what kind of website you enjoy, it’s safe with WordPress. It frequently releases updates to admit the latest security challenges. Also, it enables you to download high-quality plugins to protect your site from vicious threats.

It is always essential to be alert and take extra preventives when protecting your website as the world is uncertain and such things result from human activities. WordPress also offers a WordPress security guide for freshers.

Final Words

WordPress has become the most famous content operation system in use since it’s been around for over a decade now. It was initially created only for publishing blogs but has now evolved to support other types of web content.

WordPress is a largely intuitive CMS platform that understands that creating a website is not low-hanging fruit. It has lots of support on the official WordPress site and community forums and blogs to help users develop their website with no stress.

Nowadays, Customers are impatient; they don’t like to wait. The more you hold them up, the lesser your chance to convert your leads into clients.

However, WordPress is relatively reassuring in meeting inventors’ prospects and creating customer-friendly websites. You have to optimize it well to function faster, resulting in more sales of your products and services.

A Full Guide on Factors to Consider for Successful WordPress Development

Businesses that adapt to new technology developments remain competitive and become market leaders, while those that do not are eventually wiped out. As a result, only firms that prioritize digital presence now will be able to thrive. As a result, websites have become critical for companies to build momentum and assure success. Choosing the proper CMS (Content Management System) is critical for creating a flawless website that meets all of your needs.

WordPress is a popular platform for many entrepreneurs to build their websites. Indeed, WordPress web development is a popular choice for enterprises, as evidenced by 42 percent of websites on the internet being developed on this platform. However, to get the desired outcomes with your website, you must employ the most excellent WordPress development technique. Creating a website without appropriate planning and strategy is akin to setting a goal without a plan.

As a result, develop an effective plan for achieving your objectives. The comprehensive guide on WordPress website building may also provide you with many valuable resources for your website approach. The following is a summary of key topics to think about for your WordPress development plan.

What do you want to build?

Developing a foolproof plan is a lengthy process. To have a clear vision of what you want to build, you must do an in-depth study from website development and business strategy perspectives. The best strategy is to always begin with your buyer persona. Knowing who you are creating the WordPress website allows you to understand what solutions you can provide to the targeted audience. Take the time to gather helpful information about your target niche and discover what they enjoy and dislike about their web experience.

Investigate market trends and discover what resonates with customers. For example, there is a growing trend of PSD to WordPress conversion. With the assistance of a developer, you may create a well-customized website using this approach. You may learn why PSD to WordPress conversion is suitable for well-optimized websites and evaluate their suitability for your business.

Consider the issue that your company is attempting to solve. To assist with planning and development, you may collaborate with a reputable WordPress website development firm. Furthermore, the following are some approaches to developing a good website that meets the demands of customers:

  • Please inquire about your target consumers’ challenges and how your company might assist them.
  • Conduct research to learn about the strengths and disadvantages of rivals and how your product can address the negatives.
  • Determine your distinct value propositions to create a website that answers the concerns of your consumers.

Following all of this study and discovery, the next stage is to determine how your site should appear. You might think about the following factors in this regard:

Functionalities: The characteristics you desire and how they should function.

Usability: how a user will finish a certain job. Is it going to be mobile-friendly? Is the content engaging? Is the information about your company correct?

Budget: You must set a correct budget, and you will receive what you paid for.

Depending on your purpose and business strategy, WordPress allows you to create almost any type of website. It is a flexible platform that is ideal for B2B, eCommerce, digital publishing, and other applications. You can always rely on a WordPress web development firm to help you reach your goals.

What do you strive to reach with your website?

It is natural to assume that you have nailed every aspect of your website’s functionality and structure. However, if you have well-defined goals, you may taste success. Before you begin the creation process, you must first imagine how the website will fit into the goals. For example, if you want to increase sales, you must choose the best approach to steer the website in that direction. To define a good goal, discuss the following things with your team:

  • What do you hope to achieve with your website?
  • How can you guide customers on the right path to help you reach your goal?
  • What is the motivation behind the goal?
  • What motivates people to interact with our website?

Similar questions should be asked of yourself and your team. Every goal you set must apply to your product and business. For example, if you want to create a digital magazine, you’ll need to persuade people to read and browse through articles, sign up for newsletters, and so on.

Similarly, if you have a large online store, your aim should be to drive customers to product pages and encourage them to add items to their shopping carts. Whether it’s to join up, sell something, book a flight, or anything else, each of your objectives should be clearly defined. A well-defined goal aids in the construction of a better WordPress website plan.

What steps will the customer take?

With WordPress website development services, you delegate all duties, from research to strategy to development and testing, to a professional. However, once you’ve established your goals, the following stage is to imagine the customer journey or how the client would act on your site.

By visualizing the customer journey, you can predict the client’s behavior from when they land on your website to the point where they make a purchase or sign up for your service and everything in between. Every interaction point, as well as the purpose behind it, must be defined.

You may use infographic or prototyping tools for this. In addition, a WordPress development company can assist you in creating a perfect wireframe or prototype for your site. Typically, an ideal client journey consists of four steps, which are as follows:

  • Prospects become aware of your product/service when they learn about it.
  • When your target clients are interested in your product/service, take note.
  • When a target consumer decides to buy from you, this is referred to as sales.
  • Stage of motivation for retention

You must examine how a prospect interacts with your site and their involvement with your site throughout the customer journey phases. Consider important questions and discover solutions to them to build a pleasurable user journey.






The 5 WordPress Benefits Makes it a Leading Choice for Website Building – Business Perspective.

WordPress is one of the world popularly known CMS platforms, and recent estimates suggest that a massive 33% of websites across the world run on WordPress. There is are numerous reasons why WordPress towers over other website development platforms.

WordPress programmers love this platform because it makes it easier for them to create small and large websites. They can become more productive by creating sites faster and more accurately than before.

But specifically, from a business perspective, what are the WordPress benefits that can enable your business to grow? Because you aren’t interested in why inventors love WordPress or why it is popularly known CMS in the world. What you are interested in is how WordPress will bring additional value to your business.

Let’s find out some answers:

  1. Flexible and Scalable to Meet Growing Business Needs

WordPress earned its stripes as a blogging site when blogging fever (personal blogs) had taken hold of the public. Since then, it started to support a range of online publishing use cases and satisfies the website requirements of diverse businesses no matter the size, scale, or scope.

One of its significant benefits is that it can be used to create a small online store and can be scaled to meet the requirements of huge, full-service e-commerce stores. From the flexibility perspective, it has few limitations, and the people behind WordPress have taken cognizance that a business needs change. Its website must be adaptable and flexible enough to walk hand-in-hand with the changes.

If you look at some of the sites built on this platform, WordPress scalability is appreciated. Names like Georgia State University, MIT Sloan Management Review, Rolling Stone, The Obama Foundation, Vogue, and The Walt Disney Company stand out, but we haven’t even sourced the surface yet. You will see that these websites need to be configured for improvement if you take a distinct look at these names.

Let’s look at WordPress scalability through a sample:

If you have a website that delivers outsourcing services and see this website growing very fast after a given point of time, the first thing you should do is get a hosting plan with horizontal scaling. Another thing you should do after your website traffic takes off makes good use of performance-enhancing plugins like caching and optimization plugins. These include WP Rocket, WP Super Cache, and more along similar lines. The whole idea behind scalability is to terminate traffic bottlenecks so that your website can deliver standard performance 24×7, 365 days a year.

  1. Themes, Themes, and Even More Themes

A significant benefit for businesses is the themes that are available for WordPress. The awareness of WordPress resulted in designers and design companies dishing out pieces that suit the requirements of companies irrespective of their interest, domain, preferences, or expectations. So also, these themes are designed by professionals who are very proficient in producing a standard kind of graphical interface that enhances the website.

A WordPress theme defines your entire site, including the design, colors, layout, navigation, and other website elements which come together to initiate an impressive user experience. There are themes available for technology sites, culture-specific sites, personal sites, and so on.

Generally, the standard theme has an ideal point set for a website belonging to your sphere. Let’s take the illustration of a small business website. The suitable theme, in this particular case, should have the following features:

  • WooCommerce integration
  • Responsiveness
  • Custom Widgets
  • Image Sliders
  • Header Layouts
  • Active Customer Support

…… And anything different that ties in with your business website requirements.

As a business proprietor, you might have ideas on how the website should look and the total website experience it needs to deliver. You convey these to the WordPress inventor. A WordPress developer must go through the plethora of themes available on the market and show these to you. You pick the theme that suits your preference.

You will have the chance of choosing from free and premium WordPress themes.

There’s no need for guessing that a free theme will have a limited set of features, while a premium theme will go any length. Now, you might feel why you should pay more money when the article is available for free.

That’s not a wrong thought to have.

But you should know that most free themes are not usually compatible with the latest version of WordPress. Also, free articles offer basic SEO, which isn’t suitable for any business site. As mentioned above, premium themes come with all the rearmost features, which will enable your website to stay ahead of its competitors.

  1. Extend Functionality through Plugins

All WordPress websites that show superior functionality are enhanced by plugins that deliver the features the website needs. Plugins offer particular functionality that site owners need their website to provide.

There is no shortage of plugins in the WordPress platform, and there is one for every need. What’s more, is any WordPress site compatible with any plugin so? If you think you need a specific feature as a business owner, all you need to do is go to WordPress or the plugin site, pick the plugin, install and enable it. No need to code it in and hope that it performs effortlessly. It will do so effortlessly because that’s what WordPress is majorly on. And that’s not all – if you don’t need that functionality, all you must do is deactivate the plugin.

Here are some plugins that enable extended functionalities:


PushEngage is an eCommerce plugin that enables businesses to leverage the power of push notifications and analytics tracking to drive sales.


It is a marketing toolkit that can develop your email list and limit your website abandonment rate. The focus is on showing the proper popup message to website visitors at the appropriate time to drive more conversions.


Your website needs contact forms to enable your prospects can get in touch with your business. With WordPress forms builder creating a client form is as easy as a simple drag and drop.

However, a website will evolve, which means you will activate/deactivate plugins throughout this lifecycle.

  1. Built-in Content Centricity

A primary reason for switching to WordPress is that it is a content operation system, and thus you do not have to worry about ease of content publishing. All WordPress websites come with a blog function accessible from all devices and can be used at the back end to publish the blogs you want. Updating website copy and images is also a breeze, and site owners do not practically have to make an effort to change as they are supposed to fit.

This easy use from the content perspective means business proprietors are not developer-dependent when streamlining the website. They can take control of the website and optimize its use.

  1. Ever Growing WordPress Community

It is one of the benefits that is incomparable to any other. WordPress is a free and open-source site supported by a growing community of WordPress-loving inventors and designers. They ensure that the WordPress source files are updated and secure. Also, the larger community is always there to assist if they face any difficulty with WordPress at any time. It will give you the exact confidence you need to invest in a WordPress website as a site owner.

Website operation is a complex task at the best of times and becomes more complicated when facing specific challenges. You have a choice as a business owner; you can either go back to your site developer to sort out the problem or look through the free support, tips, and advice available through the WordPress platform. You might be able to sort out your problem-free of cost if you choose the latter.

You can go through the WordPress Codex and document pages to look for helpful ideas on improving website performance as a business owner. You also get confidence in your WordPress website, knowing there are numerous people whose advice you can use if anything goes wrong.



Questions to Ask a WordPress Developer Before Hiring

If you are a businessman and need to develop a website or create an online platform to boost your business through product advertisement and content creation. WordPress is a good idea to achieve this goal. It is the biggest content management system (CMS) you can trust for your business. But in order to do this, you will need the help of a WordPress developer to develop relevant content that suits your customers. Moreover, before hiring a developer, what are the questions to ask a WordPress developer before you hire?

There is a need for this because without asking the right questions, you might fall victim of hiring an inexperienced and unproductive developer who may mar your customers’ credibility. These questions are:

How many years of experience do you have in developing WordPress solution?

A good number of experience year can be between 3 to 5 years. Ensure your developer has sound experience coupled with knowledge and skill. He must have handled similar WordPress solutions to the one you intend to hire him for. In case you want to hire a whole WordPress company, you will need to do a background check on the year of experience of the company’s developers.

What do you expect me to provide?

A developer does not start developing on the island of nowhere. You must be able to provide him with all the needed materials and support to function effectively. In the process of interviewing him, he must present to you the detail of all he needs to begin the developing task as requested. This might even include your time and cooperation so as to reach your set target for the business.

What is the cost of development?

Not all developers present to their clients the same cost of development, many in a bid to meet up to requirements request estimate beyond the exact cost. The developer through careful analysis of the conditions of operation seek advance payments and so on. It is now left to you to decide if you will hire him or not.

 Will you create a new theme or use an existing one for my website development?

Remember you intend hiring a developer so you can improve on your business growth. This might require you to change your WordPress theme or continue with the existing one. The developer should be able to know which is best for you.

What procedure do you follow to develop a WordPress site?

The procedure to develop a WordPress site are similar for developers. He first requests for your requirements, then builds a development plan alongside your requirements, do a review to test for product quality with the correct theme and finally implement the plan if approved.

What about web design and other things?

Web designing is another thing entirely, with different tasks from those of a web developer. You may also need a tester and a content writer for your website. Don’t assume this whole task is to be completed by your developer. You can, therefore, devise a way by hiring a web development team that could complete all this task for you at once.

Will you build my website with the responsive feature?

A responsive feature enables users to use their devices smartly with much flexibility. When users access the website through a mobile app, the experience is better off than going to the web. Though, most WordPress theme has a response feature but be sure if you will need it.

Do I get complete ownership of my website?

Be careful to avoid losing your website access to a developer. Ensure you claim 100% ownership of your website from a developer upon completion. Request for access such as FTP access, WP Admin access, database access and domain and DNS setting access. Moreover, keep this information very well, you may need them in the future.

Can you develop or add a custom plugin to my WordPress sites?

WordPress developer can create custom plugin and integrations for WordPress if he/she is a professional and you are able to finance the project. Some can do this from scratch while some may develop it from an existing plugin.

What kind of security will my website have?

Your website must possess a level of security that prevents errors, hacks, and bugs. Ask for the protection mechanism he intends using to secure your website.

Will you optimize my website for SEO or search results?

Website optimization is an important criterion to generate traffic online. Until your developer can adequately optimize your website for you, various benefits may be lost.